NEW DELHI: The submissive e-commerce site, The Black Lover has introduced its brand as a curated commercial hub for people who are hooked by the colour Black. It has sent out their image to fulfill the unrelenting adoration of the colour black. The Black Lover was founded by Akshay Kumar, who hails from Purnia, Bihar, where the concept of start-ups is not the most eminent.
With a fusion of black and pink, blue, green, and grey, The Black Lover also offers trendy line of athletic apparel for both men and women.
Millennials may also find intriguing options like wallets, backpacks, caps, and coffee cups in our Black Store section. The Buddha effigy, black pillows, and black stools can set the tone for home’s décor because black can easily blend in with its surroundings.
What distinguishes The Black Lover from other e-commerce sites is the goal of the company that is to make a difference in the lives of those who are less fortunate. They have an upcoming segment- Angels of my Nation- the profits of which will be handed over to the various NGOs featured on the website. Therefore, every item purchased will put a smile on a child’s face somewhere else far away.
“We proudly announce that 10% of all our sales goes towards feeding and helping the needy As Our Social Responsibility. Everyone needs love and support to bring them out of a life full of despair,” CEO Akshay Kumar said.
Akshay hails from the western edge of the Ganga, in the city of Purnia. He was born to a hardworking doctor mother and a government sector serving father. Akshay was sent to boarding school in DPS, Siliguri at the age of 8. It was here where he nurtured his interest in competitive sports, mostly cricket playing for the Cricket Association of Bengal, besides having a natural knack for academics. Akshay was a born achiever in whatever he lay his hands on, which reflected in his academic grades throughout. However, things turned different when he came to Delhi for his 12th board exams. Health issues combined with the uncertainty of what lies ahead in career took a toll on not just his academics but sports passion too. However, Akshay was always fascinated by how his heart had all the answers, instead of following his parent’s suggestion of pursuing engineering, he instead took admission in BBA in international business with Amity University. This, he mentions paid off really well. While some might raise their eyebrows over how Amity is not what it proposes to the world, for Akshay the course included the best diverse experience from Singapore and Melbourne and gave him the learnings of a lifetime.
The idea hit him at the square when he realized his identity had become synonymous with the colour black. Black for Akshay is not a colour of the night, but the colour that amalgamates all the other hues brightens any event and assuages even the most tired soul. He realised over time that people were only watching him in Black clothes and accessories and felt, why not bring this love for black into my career passion- and hence TheBlackLover was born.